成功企业必须克服的五个问题_BEC初级作文

成功企业必须克服的五个问题

成功企业必须克服的五个问题1

1. It’s not easy

1. 管理难度

Running a global, complex company in 2017is one of the most difficult management and leadership challenges imaginable.After all, Coke is sold in almost every country in the world; Wal-Mart employs2.2m people. For companies such as these, not only do you need to run yourbusiness, but you also need to think about how to completely change it attimes. Few large companies are adept at pulling off both these tricks. Maybethat’s why IBM has fallen behind in cloud services and mobile, two of the mostimportant changes in the IT world. They require different organisationalstructures and even different talent for success than IBM’s corebusinesses.

年管理一家庞杂的全球企业是管理层所能想象到的最困难的挑战。毕竟，可口可乐在全世界几乎所有国家都有业务；沃尔玛有220万雇员。对这样的企业来说，不仅需要考虑业务的开展，还要思考如何在一些时候彻底革新。几乎没有哪家大企业能够同时娴熟掌握这两种技巧。或许这就是IBM没赶上信息行业两大变化——云服务和移动——的原因。这需要不同于IBM核心业务的组织结构，甚至需要不同的人才。

Successful companies build strong culturesthat reinforce that success. Adapting to change often requires leaders to breakthat culture. That’s not easy.