The five wineries are forming a consortium that annually produces 8 million bottles of wine, and seeks to export 8 percent, or some 30 containers a year, to China.
Together, their output represents six brands and 30 labels made in the valley's provinces of Salta, Catamarca and La Rioja, including wines specially designed to appeal to Chinese palates.
"Many Chinese people have visited us and we have gone to them so they can learn about our wines and we can learn about their tastes," said Basualdo.
"We have some 18,000 liters of reserve adapted to the tastes of Chinese wine experts who we have had the chance to meet with," she added.
November's trip to the second CIIE will mark the sixth visit to China for the consortium, which is in permanent contact with Chinese importers and distributors.
The CIIE is an "opportunity to strengthen ties with these potential clients," she said.
At the first expo, "we were taken aback by the potential for doing business," said Basualdo, noting that's why this time they plan to go prepared.
"We realized we had to prepare ourselves this year to participate more actively," Basualdo said, adding "the CIIE is the most important marketing event of our proposed annual strategy."
China and Argentina have recently agreed to establish logistics centers in China to make it easier to respond quickly to orders, a move that should help market Argentine wines there.
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