REFORMING MEDIA
A series of prime-time political documentaries produced by major Chinese networks have recently become huge hits across the country.
They have summarized the country's achievements in reform, rule of law, diplomacy, anti-corruption, as well as economic and social development over the last five years. The documentary teams have even produced edited clips, just a few minutes long, perfect to connect with people on social media. All this shows how state media are effectively adapting to the modern era.
In February last year, Xi ordered state media to integrate new media with traditional reporting, so that the country could make use of the new media's edge in modern communications.
Leading state media have given priority to developing mobile platforms, reshaping their reporting processes to coordinate and integrate various tasks.
Xi has told media groups to turn up their voices on the global stage, telling stories about the new, modern China, while developing flagship media groups with a strong global influence.
On Dec. 31, 2016, the China Global Television Network was launched, with six TV channels, three overseas channels, a video content provider and a cluster of services on new media platforms. State media outlets were established in almost all key regions and major cities across the globe.
SOCIALIST CORE VALUES
Promoting socialist core values has long been a key part of the CPC message. According to Xi, such values include the national goals of prosperity, democracy, civility and harmony; the social goals of freedom, equality, justice and rule of law; as well as the individual values of patriotism, dedication, integrity and friendship.
【国内英语资讯:China Focus: China works hard to communicate its message】相关文章:
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