Entrepreneur worship in China

'企业家崇拜'在中国兴起

With the expanding influence of China's privateenterprises and government's encouragement foryoung people to start their own business, peoplehave more and more interest in successfulentrepreneurs.

近几年来，随着中国私营企业影响力越来越大，并且国家领导人鼓励年轻人自己创业，人们对成功企业家的兴趣更加浓厚。

Research shows that nearly 40% respondents foundleadership in entrepreneurs; about 37% believe theyhave a vision, and 36% think they are diligent and hard-working.

调查显示，近40%的被调查者认为企业家有领导力，约有37%的人称他们有远见，36%的人觉得他们勤奋努力。

 

 

According to an executive working for Dangdang.com, last year the sales volume ofentrepreneur-themed books sold by the company increased by a whopping 50% compared tothe previous year.

当当网的一名高管称，去年该公司的企业家主题的图书销量较前一年猛增50%。

It is reported that fans of entrepreneurs will go online for news about their business icons.

据称一些企业家的粉丝会到网上了解自己商业偶像的动态。

It is pointed out that the rise of entrepreneur worship in China is partly because quite a fewbusiness owners are quite high-profile.

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