Alphabet将充当一个母实体,在其架构中包括若干家其他企业,其中最大的一家是谷歌。此外,Alphabet还会囊括其他业务,比如智能温控器生产商Nest,以及关注于让人类延年益寿的Calico等等。
“For Sergey and me this is a very exciting new chapter in the life of Google — the birth ofAlphabet, wrote Mr. Page in the blog post. “We liked the name Alphabet because it means acollection of letters that represent language, one of humanity’s most important innovations,and is the core of how we index with Google search.
“对于布林和我来说,这是谷歌的生命中一个非常令人兴奋的新篇章——Alphabet的诞生,佩奇在博客文章中写道。“我们很喜欢Alphabet这个名字,因为它指的是反映语言的一套字母,而语言是人类的最重要的创新之一,也是我们在谷歌搜索中建立索引的核心。
For Mr. Page, the decision to shake up Google’s structure is driven by the desire toreinvigorate the company with an entrepreneurial culture and to give operating divisions moreleeway to make their own decisions. The structure is reminiscent of that of Berkshire Hathaway,Warren E. Buffett’s industrial empire, a giant conglomerate that includes railroads and Fruit ofthe Loom underwear.
对于佩奇来说,改变谷歌的架构是为了重振这家公司的创业文化,并为业务部门自行决策提供更多的灵活性。该架构有些类似沃伦·巴菲特(Warren E. Buffett)的产业帝国伯克希尔-哈撒韦公司(Berkshire Hathaway),那是一个巨型集团,旗下业务包括铁路和“鲜果布衣(Fruit of the Loom)内衣。
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