Such fads have happened before. After a 2006 coup, many people turned to plasticine amulets, or charms, in the belief they would bring riches.

类似的迷信风潮以前也出现过。2006年发生军事政变后，当地曾流行过泥塑护身符，据说能带来财运。

Devotees of the dolls lavish attention on them.

信奉者都非常痴迷这种娃娃神。

"My life has changed a lot, for the better," said beauty salon owner Natsuda Jantabtim, 45, who has had her doll - Nong Ruay Jung, or baby so rich, for eight months.

45岁的美容店老板那素达·詹他廷供奉“财神娃娃”已有8个月了。她表示，“我的生活因此改变了很多，变得越来越好。”

"When I hug her, I know it's love. I tell her I love her all the time."

“每当我抱她时，会有一种说不出的爱的感觉。我告诉她我会永远爱她。”

Prime Minister Prayuth Chan-ocha weighed in saying people who could not afford to buy the dolls should not do so.

泰国总理帕拉育也发表了看法，建议买不起娃娃的人，就不要参与了。

"I've never raised a child angel doll," he quipped.

他自嘲说：“我就从来没供过娃娃神。”

The dolls cost from 1,500 baht to up to 30,000 baht and some businesses are tapping in on the craze.

每个娃娃售价在1500至3万泰铢（约合275至5500元人民币）不等，不少商家趁机涨价。

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