在美国市场,三星高端智能手机的定价与相互竞争的iPhone手机处于同一水平。但三星的手机不时会大幅打折,某些产品的打折价会低到不及产品标价的四分之一。
Samsung owns its own manufacturing facilities where it builds screens, chips and other parts, allowing it to cut costs to make smartphones in a way that few other manufacturers can. Apple designs its own devices and some of the technologies it uses, but it relies on other companies, including Samsung, to help build its iPhones.
三星拥有自己的生产设施,它在那里生产显示屏、芯片和其他零部件。这使得它在生产智能手机时能将成本削减到其他生产商几乎难以企及的程度。虽然苹果负责设计自己的产品并开发一些生产其产品所用的技术,但它却需要靠包括三星在内的其他公司来帮助其生产iPhone。
At the same time, the Korean electronics maker has capitalized on what Apple wasn't doing in the smartphone market. Even as Apple stuck to one new model each year with a narrow price band, Samsung released multiple smartphones in various shapes and sizes and with features such as larger screens.
与此同时,三星一直通过做那些苹果在智能手机市场上没有做的事来获利。就在苹果坚持每年只发布一款新手机、并将产品的价格区间限制得很窄之际,三星却会同时发布多款手机,它们具有不同的外形和尺寸,并具备了更大的显示屏等特点。
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