Irrational buyers
冲动的买家 Beijing Haidian Consumers’ Association conducted a survey on the online purchasing behavior of students, which showed that nearly 54 percent of respondents had made irrational purchases.
北京市海淀区消费者协会进行的一项学生网购行为调查显示,近54%的受访者曾有过冲动购买行为。
Yang Yi is one of them. The 23-year-old business administration major at Beijing Wuzi University bought a limited edition Gundam model kit online for a small fortune, only to find that its appeal faded rapidly.
杨毅(音译)便是其中一员。他就读于北京物资学院工商管理系,现年23岁。杨毅曾花重金在网上买了一个限量版高达模型,结果却发现新鲜感转瞬即逝。
“I did like it when I bought it, but it doesn’t look so attractive to me anymore now. So I’ve decided to sell it to pay off my debts,” says Yang.
杨毅说:“刚买来时我喜欢得不得了,可现在它不那么吸引我了。我打算把它卖掉还债。”
Yang’s experience reflects the consumption patterns of many university students. In an attempt to be unique, many of them turn to online shops to buy “exotic” items not easily found in the domestic market.
杨毅的网购经历反映了很多大学生的消费模式。为了追求独一无二,很多大学生转站网店,来购买一些国内市场上稀缺的“舶来品”。
【大学生成网购主力军,其中冲动消费占最多】相关文章:
★ 再见北上广!2019年大学生就业报告发布,毕业生正流向二线城市
最新
2020-09-15
2020-09-15
2020-09-15
2020-09-15
2020-09-15
2020-09-15