"We are confident in the future development of our business in China and expect to have around 140 retail stores in more than 35 cities by the end of this year," Huang said.
The huge market potential was not the only attraction for global enterprises, as the country has introduced more opening-up policies in multiple fields and industries.
In only 72 hours, a batch of fresh milk from a New Zealand farm can reach Chinese breakfast tables.
"Customs clearance time has been greatly shortened. It used to take eight days, more than half of the milk's shelf life," Sheng said.
Thanks to the favorable policies, the import volume of Theland fresh milk has expanded from 3,000 bottles per week to 30,000 bottles, with the highest weekly sales reaching 80,000 bottles after the first CIIE.
The acceleration of reforms has also been seen in the field of medical devices and pharmaceuticals.
The Leksell Gamma Knife Icon by Swedish medical equipment producer Elekta made its debut in China at last year's CIIE. The cutting-edge instrument has been put into use in Shanghai since this February, serving more than 2,000 patients so far, according to Pan Li, vice president of Shanghai Gamma Knife Hospital.
"The CIIE brought the world's top medical technologies and professional procurement groups together," said Li Bin, a senior official with Shanghai Shen Kang Hospital Development Center, a state-owned institute responsible for the investment, management and operation of state-owned medical assets.
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