当别人说出我们的名字时,我们会更可能和他们保持在一个频道上。公共演讲和人际关系类书籍作者戴尔•卡耐基曾说过,对人们而言,自己的名字是“最甜美、最重要的声音”。在交谈中你可以充分利用这一点,先询问对方的名字,然后在后面的谈话中偶尔提到它。
The ability to remember someone's name has been linked to people being more likely to help you, more likely to buy from you, and is seen as a compliment. A study in the Journal of Consumer Research found using people's names is a complementary means of persuasion. When we hear our name, we automatically shift our attention to the speaker, which creates an illusion that we are important.
记住别人名字的能力让你更容易获得帮助、更有可能售出商品,这种行为被视为一种赞美。《消费者研究期刊》上的一项研究发现,使用人名是增强说服力的方法。当我们听到自己的名字时,会自动把注意力转移到说话者身上,产生一种我们很重要的幻觉。
Encourage People To Talk About Themselves
鼓励人们谈论自己
Talking about ourselves triggers the same sensation of pleasure in the brain as food or money. A study in PNAS found individuals place high subjective value on opportunities to communicate their thoughts and feelings to others. This engages neural and cognitive mechanisms linked with reward.
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