With the new money, Kik will focus on growing and adding new offerings for its app, Mr.Livingston said. It also will help the company build revenue, which it has started collectingthrough initiatives like Kik Points, where users can garner rewards by visiting sites, takingsurveys or joining services from partners.
利文斯顿表示,新资金到位后,将主要用于为app开发新功能,这也将有助于公司增加营收。通过之前推出的Kik Points,该公司已经开始有营收进账。在Kik Points系统里,用户可以通过访问网站、填写调查问卷或下载安装合作app而获得奖励。
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