China's economy has slowed this year, with third-quarter growth coming in at the slowest pace since the global financial crisis four years ago. But economic indicators over the past two months have suggested the pace is quickening. Retail sales in October rose 14.5% year over year, compared with 14.2% in September.
今年中国经济已经减速,第三季度增长率降到了四年前国际金融危机发生以来的最低速度。但从过去两个月的经济指标来看,增长速度正在加快。10月份社会消费品零售总额同比增长14.5%,高于9月份14.2%的增幅。
A weakening economy throughout the year didn't affect TV exposure for companies throughout 2012, according to a spokeswoman from WPP PLC's ad-buying unit, GroupM.
WPP PLC旗下媒介购买公司群邑集团(GroupM)的一位发言人说,2012年企业电视广告没有受到全年经济走弱的影响。
This year's largest bidder was white-spirits maker JNC Group Co., which committed more than 600 million yuan for advertising on CCTV, surpassing last year's high of 498 million yuan from white-spirits rival Kweichow Moutai Co.
今年出价最高的是白酒企业剑南春集团。剑南春承诺拿出6亿多元购买央视广告时段,超过去年标王、白酒竞争对手贵州茅台酒股份有限公司的4.98亿元。
Gome Electrical Appliances Holding Ltd., one of China's largest home-appliance retailers, pledged 215 million yuan for one of the most valuable time slots during the year, a 10-second chunk of time before the evening news in January and February -- a peak season for viewers who are watching special Chinese New Year programming.
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