“基本理念就是,主题是应该是无聊的,但内容不无聊,”沃德解释道,他在营销领域工作,还写了一本书,叫做《在文具中冒险:铅笔盒之旅》。“话题中必须有演讲者真正热爱的东西,这样才可以把它挖掘出来,使它变得有趣。事实上大多数东西,只要你足够细致地观察它们,都会变得迷人。几乎总会有迷人的地方。”
So in the past, a talk about electric hand dryers has been made interesting with a story about "a man so fascinated by them that he had installed a Dyson Airblade in his house." And a speaker scheduled to talk about the relative weights and densities of different kinds of metals enthralled the audience by rollerblading around the hall the entire time. It's no wonder that the Boring Conference is sold out every year, then!
所以之前关于干手机的演讲就因为一个故事而变得非常有趣——“一个男人对干手机非常着迷,于是就在家里装了一台戴森Airblade干手机。”还有一个演讲者,本来计划讲不同金属的相对重量和密度,可他全程都在大厅里溜旱冰,观众们都被他迷住了。怪不得无聊大会每年都这么卖座!
Vocabulary
mundane: 世俗的,平凡的
enthrall: 使着迷
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