● Go global if you can. You might not want to emigrate, but aim to serve the world if it makes economic sense. Via online marketing and modern logistics you can reach hundreds of countries – there is a market of 7bn consumers out there.
●如果可能的话,向海外进军。你可能不想移居海外,但如果有利可图的话,就瞄准世界市场吧。通过在线营销和现代化物流,你的业务可以遍及数百个国家——一个拥有70亿消费者的市场正在那里等着你。
● Write a business plan. Putting your dreams down on paper is an invaluable discipline. It will force you to think through your concept in a rational way and give you a document to present to others who might support you. Somehow it always seems more real when you have written down a plan.
●撰写一份商业计划。把梦想转化为文字,这是一种极为有用的训练。这将迫使你理性的理清自己的想法,你也有了一份文件,可以给别人看,其中有人可能会成为你的资助者。当你写下一份计划时,不知怎的,这个事情似乎总会变得靠谱了一些。
I believe there is a business in most of us, if we only unleash those animal spirits. It might be your true vocation, or perhaps a temporary phase – but unless you try, you will forever wonder if you could have been a contender. Better surely, to have risked and lost, than never risked at all? You will need good fortune and stamina and to stay optimistic no matter what goes wrong, but at least you will be able to claim the credit for your achievements.
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