Richard Bishop, of Mountain Home, Idaho, is among the many entrepreneurs who are irked about being asked to pay to reach a larger percentage of their Facebook fan base, which they have spent time and money building.
来自爱达荷州芒廷霍姆(Mountain Home)的理查德·毕夏普(Richard Bishop)是众多感到苦恼的企业家之一。Facebook要他们付费来获取更大比例的粉丝群,而他们此前已经花了时间和金钱来构建粉丝群。
Mr. Bishop says he puts out an average of 35 posts a week, and estimates that he would need to spend a minimum of $9,100 a year if he opted to pay fees to promote each one of them to his more than 1,500 followers.
毕夏普说,他平均每周要发出35个广告帖,如果他选择以付费的方式向他的1500多名粉丝推广每一条帖子的话,估计他一年支付的费用至少会达到9,100美元。
Facebook 'lured us in with free Facebook pages,' says the 35-year-old caterer, referring to small-business owners like himself who have built marketing programs around Facebook. 'Now all of a sudden they're saying a minimal percentage of your fans will see your posts unless you pay. They devalued the value of a fan.'
这位35岁的酒席承办商说,Facebook“用免费的Facebook页面诱惑我们进来。现在突然之间他们又说你必须付费才能让最低比例的粉丝看到你的帖子。他们贬低了粉丝的价值。他说的“我们指的是像他那样已经围绕Facebook制订了营销计划的小企业主。
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