中国近一半的购物是在手机上进行 价值5千亿美元
Imagine getting a soft drink from a vending machine using only your smartphone. Or scanning a QR code to buy goods from a newspaper ad.
想象一下:只需用智能手机就能从贩卖机那儿买汽水,或者只需对报纸上的广告二维码扫一扫就能买东西。
By harnessing these innovations — and more — China mobile shopping is barreling ahead of the United States. China is still the world's largest smartphone market, even though growth is slowing. It accounts for about 30 percent of the global smartphone market, and Chinese smartphone users are expected to jump from 526.8 million to 640 million in 2018, according to eMarketer. And its shoppers are using their gadgets to snap up a wide array of goods and services.
在这些创新技术(以及更多技术)的助力下,中国的移动购物产业已领先于美国。哪怕增速有所减缓,中国仍然是世界上最大的智能手机市场,其份额约占全球智能手机市场的30%。据电子市场调查公司“eMarketer预测,2018年中国的智能手机用户将从现在的5.268亿跃升至6.4亿。此外,中国消费者正在用他们的设备抢购各种各样的商品和服务。
Nearly half of all China's e-commerce sales, totaling $505.7 billion, are made with mobile devices, versus roughly one-quarter in the U.S., according to eMarketer. By 2019, China's mobile sales will account for 71 percent of those sales.
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