An executive from the Reuters side presented on 'Project Utah,' a desktop product for traders that had yet to launch but for which a rollout was already envisaged that would include outdoor displays, live events and sponsorship of a 'South Pole Expedition.'
来自路透一方的高管就一款针对交易员的桌面产品──Project Utah──做了介绍,当时这款产品尚未发布,但其推介活动已经想好,包括户外宣传、举办现场活动和赞助一次“南极探险活动。
Project Utah morphed into Eikon, a kind of all-in-one desktop system aimed at competing with Bloomberg's news, data and analysis terminals.
Project Utah后发展为Eikon,一款旨在与彭博的资讯、数据和分析终端竞争的多功能一体化的桌面产品。
Both Thomson Reuters and Bloomberg compete with News Corp NWSA -0.10% .'s Dow Jones & Co., publisher of The Wall Street Journal and Dow Jones Newswires.
汤森路透和彭博均是《华尔街日报》(The Wall Street Journal)和道琼斯通讯社(Dow Jones Newswires)的发行商──资讯集团(News Corp)旗下道琼斯公司(Dow Jones & Co.)──的竞争对手。
Making Thomson's and Reuters's databases and delivery networks 'talk to each other' proved an 'incredibly complex' undertaking, said Douglas B. Taylor, a former Thomson executive and founder of Burton-Taylor Consulting. Launched in the fall of 2010, Eikon had a slow start, amassing just 8,000 customers in its first year. The number has since jumped to 25,600.
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